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Exploring the latest trends, sharing expert tips, and offering insightful stories to keep you informed and inspired on all things related to marketing.
Small Business Marketing
5 min read
Small Business Marketing Support
Are you a founder or business owner doing work that matters? Looking for someone who actually cares about your brand, your customers, and your purpose? Let’s connect.
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Small Business Marketing
5 min read
Why Small Businesses Struggle with Marketing Agencies (And How to Avoid It)
Many small businesses face challenges working with marketing agencies — from unclear pricing to poor communication. Here's why it happens and how to protect your marketing investment.
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Remote Working
5 min read
Working Remotely from the South of Italy
If you’re dreaming about working remotely from abroad, especially if you have a family, there’s a lot to consider. Let me share what I’ve learned to help you prepare for your own adventure.
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Marketing
5 min read
The Gap in Marketing Talent: Traditional vs Digital Marketer
There is a gap in marketing talent - traditional marketers whose careers have evolved and who have deep level marketing strategy experience but lack the hands on expertise of digital tools
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Marketing
5 min read
What Is A Good Cost Per Lead?
One of the most common questions I hear from clients is, "What is a good cost per lead?" In fact, I get asked this so often that I now answer it before it's even brought up!
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